Welcome

Julie Goodman

JULIE GOODMAN, M.A.T.

Writer • Editor

CREATIVE MARKETING COMMUNICATIONS

Welcome! How can I help you?

I’m a freelance writer and editor with 20 years’ successful and diverse experience serving companies, professional firms, nonprofit organizations and private individuals.

Smart, versatile and easy to work with, I will help you clarify your messages and objectives, improve your existing materials, and provide strategic, persuasive writing for all kinds of projects, large and small:

Online Content
Blogs
Websites
Branding messages
Media kits
Press releases & pitches
Ad copy
Ghostwriting
Professional bios
Interviews
Journal articles
Expert columns
White papers
Brochures
Newsletters
Product descriptions
Case studies
Awards submissions
Proposals/RFPs
LinkedIn pages
Resumes

Julie is a highly creative, flexible writer and a quick study. I trust her to find the right words and tone to communicate our clients’ messages and goals.
—Nadene Gallagher, Principal, Lauter+Gallagher, Los Angeles, CA

SPECIAL EXPERTISE

Business and Marketing • Commercial Real Estate • Law Firms • Health Care & Pharmaceuticals • University/Academics • Architecture & Interior Design • Luxury Hospitality • Environmental Issues • Green Building • Healthy Lifestyle • Organic Farming

Julie transforms complex pharmaceutical and medical information into short, readable articles for an audience of employees at all levels. She is sensitive to our company philosophy, easy to work with, and adept at interviewing experts in different fields.
—Richard Wagner, SCAL Drug Use Management Leader, Kaiser Permanente Pharmacy, Downey, CA

COPY EDITING & IN-DEPTH EDITING

I provide editing services that meet any requirements, from a light read-through to line-by-line copy editing to proofreading for grammar and spelling.

My experience includes reviewing, editing, correcting and improving countless websites, magazine stories, journal articles, press materials, personal essays, chapters and books.

I also specialize in constructive critiques of style, structure and tone, as well as skillful consulting about design, graphics and illustrations.

Julie Goodman was recommended to me by my editor at Oxford University Press to do a close reading of my book. Julie fine-tuned my ms. with clarity and a deft touch, and enhanced, but did not alter, my own voice and tone. I trust her intelligence and editorial judgment.
—Hilal Elver, PhD, Research Professor, Global & International Studies, University of California, Santa Barbara

CONTACT

Phone: +1 310.453.8070
Email: julie@juliegoodman.com

Julie Goodman is a true professional. She is creative, responsible, multi-talented, easy to work with, and well respected.
—Susan McFadden, Editor-in-Chief, California Homes magazine

CLIENTS

(Partial List)

  • The Rainmaker Institute
  • Jones Lang LaSalle, Los Angeles
  • Cushman & Wakefield, Los Angeles
  • Kaiser Permanente, California Division
  • Hearst Publications, Uniondale, N.Y.
  • Lauter + Gallagher, Los Angeles
  • InHouse Communications, Fairfax, Va.
  • BlushLA, Brentwood, Calif.
  • California Homes magazine, Newport Beach, Calif.
  • The Connoisseur’s Guide to Los Angeles
  • Earthbound Farm/Natural Selection Foods, Carmel, Calif.
  • Pacific Design Center
  • Market Square San Francisco

Julie is an excellent writer, and quickly grasped complex issues in the management of international supply-chain logistics. She produces and refines substantial reports for publication within our global company and distribution to our clients worldwide.
–Patricia Perman, National Marketing Manager, Jones Lang LaSalle

SAMPLES

WEBSITES

Rexford IndustrialBlushLA

ADS

Natural Selection FoodsWest Hollywood Gateway

PROMOTIONAL CAMPAIGNS

Natural Marketing Meerkat Campaign Natural Marketing Meerkat Campaign Irvine Center Towers

PUBLICATIONS

California HomesCushion Extends Life, On the Market, Alliance for Flexible Polyurethane Foam

I appreciate Julie’s writing style and use of many quality keywords, as well as the ease and flow of the read and the way it grabbed my attention. Nice work!
—Jessica Seastead, Owner, www.darkspero.com

ABOUT JULIE GOODMAN

Based in Santa Monica, California, Julie serves clients all over the U.S. and abroad. Co-author of the book Designing Interiors with Tile, she has held the positions of Executive Editor of Designers West magazine and Managing Editor of The Connoisseur’s Guide to Los Angeles and California Homes magazine. She earned her B.A. from Bryn Mawr College and M.A.T. from Cornell University, and has taught writing at Cornell and at Stanford University. Her international background, fluent French and familiarity with Spanish and Italian support her work with international clients seeking to communicate with American audiences.

TERMS

  • Work independently or with in-house marketing and design teams
  • Flexible billing for contract services: hourly, project fee or retainer

Julie Goodman is a gifted writer and a pleasure to do business with. She consistently delivers an excellent product that dovetails perfectly with creative and strategic objectives. Instead of editing heavily, you sit back and say to yourself, ‘Yes! She nailed it.'”
—Helen Sullivan, APR, Fellow PRSA, President, InHouse Communications, LLC, McLean, Virginia/metro Washington, D.C.

WRITING COACH

For information on my tutoring services, please visit: www.writingtutorjulie.com.